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The postcard is promoting the Buckeye Tree, also known as the Lucky Prints Horse Chestnut Tree, in Ohio. It describes the tree as rapid-growing and pyramidal, reaching a height of 60ft or more. The tree blossoms in May and the buckeyes ripen in mid-October. The postcard also includes photos of the Buckeye Tree taken by Ruth Molloy, who is associated with Molloy Postcard & Souvenir Services. The contact information for the service is provided at the bottom of the postcard.